About
Back again HARD LAUNCHING your next favourite queer artists, but make it Pride <3
After 2 sold out shows, we have upgraded our venue and are presenting you with HARD LAUNCH'S first ever pride party !!!
7pm-late, you'll have sets from Svisi, Ameliee, ettie and Dolly Doops, hosted and DJed by queer icon Well Well Miguel of Hoxton Radio !
Svisi
svisi was born and raised between a small town in Germany and the Yorkshire Dales, constantly inspired by stories of the people around her. She always wanted to be on stage; wrote stories, songs, and scripts. This eventually led svisi to acting and film, prompting me to move to Berlin, and then brought her to London to focus on music. Her songs are influenced by growing up with limited resources, desire, longing, power, heartbreak, and coming of age.
Ameliee
Ameliee is a London-based pop artist blending high-energy dance, hyperpop, and rock influences into a bold, unapologetic sound. Originally from Brazil, she brings a fearless attitude to her music, creating songs that explore desire, power, confidence, and emotional chaos.
With a style that moves between dark pop, club anthems, and provocative storytelling, Ameliee is building a world where vulnerability meets seduction. Her visuals and music embrace sensuality, rebellion, and self-expression, positioning her as an artist unafraid to push boundaries.
After releasing her debut album TLRTAM (The Little Ride Through Ameliee’s Mind), which has already surpassed 15,000 streams, Ameliee is steadily building an international audience, with listeners across more than 20 countries.
As she steps into a new era, her sound and image are becoming even sexier, bolder, and more daring — solidifying her as one to watch in the global pop scene.
ettie
ettie is a gay pop punk artist whose caffeinated and angsty rock anthems about being judged and dismissed, living with existential fear and coming out touch a raw nerve with their honesty and truthfulness.
Fuelled by an extensive history of drinking wine and making questionable decisions, and with the mantra of “it wasn’t a phase, mum”, ettie has a certain brand of storytelling that captivates you with every lyric. ettie's sound is reminiscent of old school Avril Lavigne and Paramore, she is honest, poignant and raw, and pulls at your heartstrings. Get ready for her new era, bitches.
Dolly Doops
Introducing Queer femme artist and producer Dolly Doops and her band The Frooty Loops.
Taking inspiration from MUNA, Rachel Chinouriri, Tove Lo and HAIM, crafting her own Indie/synth pop inspired project with honest, tongue in cheek lyrics. Doops loves pairing those lyrics with upbeat infectious grooves, the song could be the most sad breakup song but it’ll still make you wanna move.
There's nowhere else to be this pride month other than @ The Phoenix, 19th June. See u there xx
